Experienced perspective that delivers optimum results.

“We started Success Story Inc. because we have seen, firsthand, how well client success stories work for organizations wanting to make more powerful connections with prospects and customers.”

John Stevenson is a co-founder of Success Story Inc. and specializes in strategy, writing, and new business growth. With more than 25 years of sales and marketing experience, he has worked with high-growth companies across the country and around the world on client success story marketing programs that engage new prospects, build multi-million dollar pipelines, and win more business quickly.

John's unique background in sales and marketing leadership makes him an ideal advisor on strategy, messaging, sales tools, and client relationships. He has firsthand experience communicating the benefits of complex products and services through the power of client success stories and knows what it takes to start conversations, advance opportunities, and grow revenues.

John believes that all client behaviors — how they think, act, and buy — hold the clues to implementing effective sales and marketing plans and that the simplicity of putting clients at the center of research, writing, and selling is the key to streamlining and accelerating new business growth. 

Mark O’Renick is a co-founder of Success Story Inc. and specializes in strategy, writing, and client services. With 30+ years of marketing, sales and product development - plus corporate, agency and nonprofit leadership, Mark has a wealth of experience to help companies optimize success and unlock potential to grow their impact.

The opportunity to help organizations leverage positive success stories to attract clients, strengthen relationships and build their brand is what attracted Mark to Success Story Inc. He has seen first-hand the power of client advocacy in business - attracting customers, donors, talent and more. The chance to help organizations capture stories of success, and in the process gather unbiased information to build on strengths and address challenges creates unique possibilities to increase revenue and profitability.

Mark has worked for and with clients in a wide range of industries and helped launch and exit successful business ventures, in addition to his work helping organizations grow with purpose, on purpose.

Dan Salva is an author and expert brand strategist with nearly four decades of experience architecting and executing purpose-driven brand and marketing efforts for regional, national, and international organizations. Those organizations include Ameriprise Financial, H&R Block, Water.org, Compass Minerals, Protective Life, Central Bancompany, American Century Investments, and more.

He shares what he has learned over my time in the book Big Audacious Meaning - Unleashing Your Purpose-Driven Story. It examines how organizations can revolutionize their success by unleashing a purpose-driven brand story to amplify the impact they can have on lives, communities, and even the world. 

Dan received dual degrees from the University of Missouri-Columbia, including a degree from the University of Missouri School of Journalism. Over the years, he co-founded four companies, including Success Story, Inc.